Sedna buys email management specialist Nordic IT

UK-based technology firm Sedna, whose platform helps maritime companies streamline communication, has acquired Copenhagen-headquartered email management specialist Nordic IT.

Sedna said the move reinforces email’s position as the primary protocol in maritime while advancing the company’s delivery of AI-powered, connected solutions for the industry.

“By bringing Nordic IT into our organisation, we’re combining decades of maritime expertise with next-generation technology. This will further our ability to transform email into an intelligent platform tailor-made for the industry,” remarked Bill Dobie, founder and CEO of Sedna.

Founded in 2017, Sedna launched to reduce present email challenges—like inbox overload, lost data, and siloed operations. The company, backed by Insight Partners, GK Goh Ventures, Stride.VC, Chalfen Ventures and SAP, counts many leading shipping and logistics companies as its clients, including Bunge, FedNav, Glencore, Oldendorff, Norden, Stena Bulk and MOL Chemical Tankers.

The acquisition for an undisclosed sum will take Sedna’s portfolio to over 500 companies. Nordic IT’s customers will experience uninterrupted service and support of their reMARK, reMARK Cloud, and MARK5 platforms while gaining access to Sedna’s AI capabilities, the company noted.

In addition to the Nordic IT takeover, Sedna has made two strategic leadership appointments in Copenhagen and Singapore to strengthen its regional presence, with Norden’s operations lead Jacob Koch Blicher and former Monson Agencies CEO Travis Monson heading operations in Europe, the Middle East, and Asia Pacific, respectively.

Martin Hvass Mørup, who since 2021 has led Nordic IT, will continue as strategic advisor to Blicher, while Monson will oversee the integration of Nordic IT’s Singapore operations into Sedna’s established presence in the region.

“These appointments reflect how important strategic maritime expertise has become to our regional leadership,” said Leigh Steed-Middleton, president of Sedna, adding: “As our reach in the industry grows, having leaders with deep shipping experience running our regional hubs ensures we truly understand and serve the complex needs of maritime organisations.”